Blog

  • What's the Average Sales Cycle for Meters & Controls Companies?

    Posted On October 20, 2018 by SalesLeads, Inc.

    If you own or work for a meters and controls company, you might be wondering how long a typical sales cycle is. Defined as the multi-stage process from when a customer makes initial contact with a company to when the he or she makes a purchase, your company's sales cycle plays an important role in its success. Of course, it also depends on the type of product being sold: filters, flow meters, heat exchangers, or natural gas can also affect the length of the sales cycle. However, if your sales cycle is too long, you may lose some potential customers midway through. But if it's too short, you may fail to effectively nurture prospects and convince them to buy your products or services. So, how long is the average sales cycle for meters and controls companies?

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  • How to Increase B2B Sales in an Unpredictable Office Market

    Posted On October 19, 2018 by SalesLeads, Inc.

    Regardless of what exactly your B2B company sells, you'll probably experience ups and downs depending on the office market fluctuations. When there's high buyer demand and low competition in your market, you'll naturally sell more products or services. But when your market begins to decline, the opposite tends to happen: You sell fewer office products or services. While there's no way to control office market conditions, there are ways to increase your company's B2B sales in an unpredictable market.

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  • 7 B2B Sales Trends for Specialty Contractors You Need to Know for the Remainder of 2018

    Posted On September 28, 2018 by SalesLeads, Inc.

    As a specialty contractor, it's important that you use effective, up-to-date sales and marketing strategies to reach your company's target audience and pitch your products or services. While some B2B sales strategies are timeless and remain effective year after year, others are not. Old strategies that once yielded new sales may no longer work, giving rise to new strategies. So, what type of sales and marketing strategies can specialty contractors expect to see for the remainder of 2018?

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  • Are Moving Companies Making These B2B Sales Follow-Up Mistakes?

    Posted On September 10, 2018 by SalesLeads, Inc.

    Not every B2B prospect will buy your product or service during the initial conversation. It often takes several contacts to convince a prospect to make a purchase. One study found that the average moving company sale requires five follow ups. In many cases, a sales rep may have to contact a prospect seven or more times to make a sale. While following up with prospects is important, though, it’s best to use the right approach. If you're guilty of making the relocation sale follow-up mistakes described here, you'll struggle to convert prospects into paying customers.

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  • How to Prevent Stale Combustion or HVAC Leads and Achieve Greater Sales Success

    Posted On August 30, 2018 by SalesLeads, Inc.

    There'a almost always a delay from when a combustion or HVAC company acquires a lead to when a sales rep for the company actually contacts the lead. It might be as short as just a few minutes -- meaning the industrial sales rep contacts the prospect just minutes after receiving his or her information -- or it could be as long as several days, months or even a year. Waiting too long to contact a burner, chiller or HVAC lead is a big mistake that could cost your combustion or HVAC company sales. Therefore, you should try to prevent and manage stale leads to achieve greater success with your company's operations.

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