Blog

  • 7 B2B Sales Trends for Specialty Contractors You Need to Know for the Remainder of 2018

    Posted On September 28, 2018 by SalesLeads, Inc.

    As a specialty contractor, it's important that you use effective, up-to-date sales and marketing strategies to reach your company's target audience and pitch your products or services. While some B2B sales strategies are timeless and remain effective year after year, others are not. Old strategies that once yielded new sales may no longer work, giving rise to new strategies. So, what type of sales and marketing strategies can specialty contractors expect to see for the remainder of 2018?

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  • 6 Things to Avoid When Cold Calling Industrial Companies

    Posted On August 27, 2018 by SalesLeads, Inc.

    Cold calling remains one of the most popular B2B marketing and sales strategies for industrial contractors. Even with inbound strategies like content marketing, many industrial contractors prefer cold calling. It's a time-tested, effective tactic that can send countless new customers to your company. But there are a few things you should avoid doing when cold calling industrial prospects, including the following.

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  • 7 Tips on Planning an Effective B2B Field Marketing Strategy

    Posted On July 10, 2018 by Salesleads, Inc.

    Does your company have an effective B2B field marketing strategy? Even if the sales team is able to convert B2B prospects into customers, there's probably room for improvement. And by tweaking your field marketing strategy, you'll reap the benefits of a streamlined nurturing process with a higher volume of B2B qualified leads. However, it's important that you plan an effective B2B field marketing strategy to take advantage of these benefits. Investing a small amount of your time and energy into planning will greatly improve your sales department’s ability to sell its products or services. So, consider the seven following tips on planning an effective B2B field marketing strategy.

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  • Leveraging the Power of Reviews to Attract More B2B Prospects in Your Commercial or Industrial Industry

    Posted On July 06, 2018 by Salesleads, Inc.

    Do you search for reviews online before buying a new product or service? Most people do. According to Pew Research, 82% of adults in the United States search for reviews online before making a purchase, and 40% "always" or "almost always" search for reviews online. Statistics such as this attest to the growing trend of searching for reviews online. While some business owners assume that online reviews are only beneficial when selling to consumers, this isn't true. Incorporating reviews into your B2B company's marketing and sales strategy will help you achieve success in more ways than one.

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  • How to Generate More B2B Leads With Facebook

    Posted On June 27, 2018 by Salesleads Inc

    Facebook has become the world's most popular social media network. As a result, B2B marketers should consider using the platform to generate high-quality leads.

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