Sales

  • GDPR Compliance: What B2B Companies Should Know

    Posted On May 31, 2018 by SalesLeads, Inc

    Is your company prepared for the General Data Protection Regulation (GDPR) rollout? On May 25, 2018, the European Union (EU) will begin to enforce this wide-reaching piece of legislation. And as a B2B company, it could impact the way in which you collect and use customers' and prospects' data. Rather than turning a blind eye to the GDPR, you should educate yourself on this legislation and how to comply with it.

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  • How to Use Twitter for B2B Lead Generation

    Posted On May 29, 2018 by SalesLeads, Inc.

    Are you using Twitter to generate new B2B leads for your company? Originally launched July 2006 by Jack Dorsey, Noah Glass, Biz Stone and Evan Williams, Twitter is a social media network that focuses on short, concise messages known as tweets. Users can create tweets for their followers and the world to see, making this platform an effective marketing tool for B2B companies. However, there are a few things you should know about B2B lead generation using Twitter.

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  • What Is Lead Scoring in B2B Sales?

    Posted On May 28, 2018 by SalesLeads, Inc.

    Lead generation is a critical step in the B2B sales process. Before you can sell a product or service, you must first find someone who's potentially interested in it. But once you acquire a prospective buyer's information, you should consider scoring it. Known as B2B lead scoring, it's a useful tactic for increasing conversion rates and improving overall sales efficiency.

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  • 8 Tips to Build Trust and Confidence in B2B Sales

    Posted On May 24, 2018 by SalesLeads, Inc

    Trust, or lack thereof, plays an important role in the B2B sales process. If a prospect doesn't trust your company or have confidence in its ability to deliver what it offers, he or she probably won't buy your product or service. This is especially true for new customers. Convincing a prospect to make that first, initial purchase is often the hardest because they aren't familiar with your company. There are ways to build trust and confidence in B2B sales, however, including the 8 tips listed here.

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  • B2B Sales: How to Get Past the Gatekeeper

    Posted On May 18, 2018 by SalesLeads, Inc.

    When conducting sales calls, you'll probably encounter a company's gatekeeper rather than a decision-maker. Gatekeepers include receptionists, interns and administrative assistants, many of whom are tasked with answering the phone and directing those calls to the appropriate person.

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  • How to Leave Effective B2B Voicemails

    Posted On May 16, 2018 by SalesLeads Inc.

    When calling prospects to sell a B2B product or service, you'll probably encounter voicemail. According to one study, 80% of all sales calls go to voicemail, with the average response of these voicemail messages being just 4.8%. Hearing statistics such as these can be disheartening as a B2B sales rep. However, there are ways to leave effective B2B voicemail messages and turn these prospects into customers.

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  • Top 5 Ways to Find New Industrial Construction Projects

    Posted On May 07, 2018 by SalesLeads Inc.

    Here are the top 5 ways to find new industrial construction leads and projects. Try press releases, cold calling, trade magazines, get behind the wheel and industrial reports.

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  • 5 Tips to Improve Your Follow-Up Sales Calls

    Posted On April 19, 2018 by SalesLeads, Inc.

    It's frustrating when you spend your time and energy calling a B2B prospect, only for him or her to reject your offer. Rejections come with the territory in the sales business, but you can often convert these non-buyers into customers by making follow-up sales calls. If a prospect was busy when you initially called, for instance, following up with him or her at a later date may yield a sale.

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  • Email vs Cold Calling for B2B Sales: Which Is Best?

    Posted On April 18, 2018 by SalesLeads, Inc.

    Should you use email or cold calling to contact your B2B company's prospects and pitch your product or service? As you may already know, email involves the use of digital messages sent to a prospect's email address. These messages can range from full-length articles to one-sentence sales pitches.

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  • How to Overcome Sales Objections

    Posted On April 17, 2018 by SalesLeads, Inc.

    B2B sales reps have a single universal goal: to sell a product or service. Unfortunately, not every prospect whom you contact will agree to buy your company's products or services. Depending on your method of contact and what you are selling, you can expect anywhere from 1% to 30% conversion rate. There are ways to overcome sales objections, however, and achieve a higher conversion rate.

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